Recipeace

Logo, Identity, Collateral, Packaging, Posters, Website 

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PROJECT DESCRIPTION:

In 2001, Peace One Day successfully petitioned the UN to make September 21st, of every year, International Peace Day. Ever since, Peace Day has been a day of life-saving activities and action by individuals worldwide. This year, in partnership with Peace One Day, Recipeace aims to continue that tradition.

Recipeace is a social movement that brings people together over food. The intent is to build awareness for Peace Day on a global scale, while inspiring peaceful action on an individual level.

 

AGENCY:

Dept. of Design, Leo Burnett

 

CREDIT:

Alisa Wolfson, Kyle Poff, Peter Ty, Kelly Dorsey, Jason McKean, Matt Miller, Adam Ferguson, Kate Harding-Jackson